For a carefree future

Let kids take every chance to explore. Climb a little higher, reach a little further. We believe in garments that enable, and never limit; that can stand the here and now, whether upside down or inside out.

With our kidswear, you can always rest assured that each garment has passed rigorous testing. From pesky chemicals, to unsafe designs — we’ve already worried about them, so you don’t have to. With us, playing it safe is anything but dull.

Free to play.
Safe to keep going.

We’ve ensured hoodies, drawstrings, zippers and buttons stay in place when they should, and not when they shouldn’t.

Safe and sound

Did you know our kidswear goes through extensive testing before entering our stores? We ensure all of our garments are safely designed and durable for adventures to come.

We don’t play with pesky chemicals

Only the cleanest materials should come close to your little one. That’s why we eliminate any hazardous chemicals from the production of our garments.